May 23, 2013

An Operator with Squirrels That Run in Straight Lines

squirrel

Earlier this month I listened to Les McKeown talk about visionaries, operators and building a successful business. A visionary’s mind is busy creating all the time. New visions, thoughts and ideas are popping up so quickly that often things never make it to the marketplace because another new something came along and took the attention [...]

Summer of Superhero Photo

Superhero Photo

As a summer treat and a reminder to myself to take a break and notice the beauty in the simple things that surround me every day, I am taking Andrea Scher’s Superhero Photo ‘the e-course’. We are almost half-way through the course already, time always goes by too fast in the summer! I’m learning, I’m [...]

Complete a Postmortem

This is the final post in our Product Launch Management and Coordination series. Congratulations, you have done it! You have followed your Launch Plan and worked with a flexible schedule to be able to tackle the inevitable challenges that came up along the way, and you have LAUNCHED your new product. Great work, you did [...]

Create a Launch Calendar with Milestones and Due Dates

Last week we nagged you a little bit by talking about being realistic when creating your Product Launch plans. When Lemon Office serves in the role of Product Launch Manager or Coordinator we don’t get too far into the project without this next step in the process. Tip #7: Create a Launch Calendar with Milestones [...]

Plan Accordingly and Realistically

The Lemon Office Product Launch Management and Coordination series continues this week with our 6th suggestion to help you launch your new product. We are so excited! You have a PLAN and now you are anxious to make everything happen as quickly as possible. Who doesn’t want that? But, first we are going to lay [...]

Formalize the Launch Plan Components

Our series continues with another important step in the Product Launch Management and Coordination process. You know what they say, Proper Prior Planning Prevents P*** Poor Performance! There is some momentum going now because you know what your goals are, you know who is going to work with you to reach those goals, and you [...]

Develop a Clear Message Directed at Your Potential Customer

Over the last few weeks, we have been sharing tips with you regarding Product Launch Management and Coordination. Before we dive into the fourth tip in the series, let’s review what we have learned about successful Product Launches so far. 1. Declare or State Your Launch Objectives 2. Identify Your Core Launch Team and Key [...]

Establish the Communication Process and Assign Accountability

Today, we move on to a third tip in our Lemon Office series of posts regarding Product Launch Management or Coordination. By now you should have clear goals and objectives set for your launch and you should have identified your Project Launch Manager and core team. Now what? Tip #3: Establish the Communication Process and [...]

Identify Your Core Launch Team and Key Players

This is the second in a series of posts to share some tips with you related to one Lemon Office service offering – Product Launch Management or Coordination. Hopefully, you had a chance to spend some time thinking about your launch objectives and goals for your new product offering. Did you decide that your business [...]

Declare or State Your Launch Objectives

New Product Launch

One type of project that Lemon Office might work with a client on is the launch of a new product or service. This service may be referred to as Product Launch Management or Coordination. There are many things to CONSIDER and DO when you decide to launch a product. You are about to offer your [...]